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Our history
Bramidan started as a small, family owned business and expanded into an international company with a strong, popular brand and a global network of distributors.
Think small
What we do is actually very simple. We take things that are unnecessarily big and make them small.
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How it all began...

1975 - farming equipment

Bramidan was founded in 1975 as a small, family owned business that sold farming equipment in the beginning. Things were quite tight at that time, so Anders and Annelise Haahr Jensen, the founders of Bramidan, did their best to keep the business going.

1981 - the very first baler

The local Community Recycling Centre in Bramming contacted Bramidan and asked, if they could design and manufacture a vertical baler to compact cardboard waste at the local recycling centre.
Annelise and Anders Haahr Jensen in front of the first Bramidan baler

(Picture right) This very first baler is still working! At Bramidan's 25th anniversary in 2000 it was placed inside the administration building of the headquarters in Bramming.

Back in 1981 Bramidan then decided to change direction and enter the market for waste handling equipment.

1985 - the first exhibition

Bramidan exhibited for the first time at the Danish Industry & Trade Fair in Herning with the first line of yellow vertical balers, with three different models. It became a huge success.

1990 - selling abroad

The first vertical balers were sold outside Denmark. One of the first markets was Finland. Shortly after other European markets were added to the list.
Bramidan continued to build an international distribution network during the following years.

(Picture right) In Israel a cooperation was started with the company Gama. Anders Haahr Jensen is seen next to Mr Arie Pollac during a business trip to the warm and sunny Middle East.

1995 - more new markets

Bramidan sold the first machines in the UK and Ireland. Main targets were retail food companies and industrial companies.

1997 - baler with cross cylinders

The first baler with cross cylinders was added to the product range. The model was called 4-X 25 and had a compact design.

1999 - royal award

The existing production area was extended with a 1800 m² assembly hall and top modern painting facilities. At this time Bramidan was present in more than 20 countries worldwide.

(Picture below) In June the same year his His Royal Highness Prince Henrik handed over an official award to Annelise and Anders Haahr Jensen for their well-earned achievements within Danish export.

2000 - branch office in Holland

A branch office was established in Holland. With a local sales force close to Amsterdam, Bramidan was now ready to enter the Dutch market.

In 2000 the head office in Denmark also opened a new administration building.

2002 - sales drive in Asia and Oceanien

With sales activities in Asia and Oceanien also countries like Japan and Australia were added to the long list of export markets. 40’ containers loaded with balers are shipped continuously to the other side of the world.

2004 - change in ownership

A change in ownership took place in April 2004. The original founders of Bramidan, Anders and Annelise Haahr Jensen sold the majority of the company to the investment company Industri Udvikling and to the Managing Director Henrik Dueholm Madsen and wife.

2006 - present in more than 40 countries

Bramidan continued to enter new markets in Central Europe, the Middle East, the Far East and South America, and is now present in more than 40 coun- tries worldwide.

(Picture right) In Japan the employees from the distributor Sunmore participates at the yearly N-Expo Fair.

2007 - launch of horizontal balers

A new range of horizontal balers with automatic binding was introduced.

2008 - branch office in Poland

A branch office was established in Poland. The office is located in Cracow with a sales team that is operating with sales and service of machines in the whole country.

2010 - new generation of balers

The main machines in the B- and X-series were redesigned with new functionalities, faster cycle time, an extra low noise level and a new visual appearance.
(Picture right) At the same time Bramidan developed a special vertical baler with a unique sliding door that closes and opens automatically. Bramidan holds the patent for this door type and has started launching it globally.

2011 - online marketing support

A new global marketing platform has been introduced to support global sales. All international distributors have easy online access to all relevant marketing material.
  • Bramidan A/S
  • Industrivej 69
  • 6740 Bramming
  • Denmark
  • Tel. +45 7517 3266
  • Fax +45 7517 3177
  • bramidan@bramidan.dk